AI assistant (Orb)

Draft, rewrite, translate and split posts with Orb, in your brand voice, and let it act on your workspace.

Orb is the assistant built into Orbitwrite. It writes in your workspace's brand voice, knows each network's limits, and never publishes anything without you.

Refine selected text

Select some text in the editor and choose Refine with AI, or press the sparkle button on a post. Pick an action:

  • Improve, Rewrite, Make it punchier, Shorten or Expand
  • Fix spelling and grammar (applied straight away)
  • Change tone: professional, casual, bold, friendly, thought leader or playful
  • Translate into English, Spanish, French, German, Portuguese, Italian, Dutch, Japanese, Korean or Chinese
  • Add a call to action or Add hashtags
  • Split into a thread when a post is too long for the network
  • Or type your own instruction, such as "drop the emoji and make the second line shorter"

Orb shows its suggestion before anything changes. Choose Replace current to swap it in, or Insert to add it beside what you wrote.

The Orb panel

Open Orb AI in the composer's right rail.

  • Type / for the preset commands: write a post from a topic, get ideas or angles, write an announcement, turn a link into a post, or optimize what you've written for a network.
  • Or just ask in your own words. Orb can work on the open post (rewrite it, split it, give it a title and tags, schedule it) and on the rest of the workspace (find posts, check the schedule, read analytics, leave a comment).

Anything that changes or removes something waits for you: Orb shows what it's about to do, with Allow and Deny. Reading, commenting and tagging go ahead straight away.

Variants for each network

When a post goes to several networks, Orb can write a version for each one, fitted to its length and conventions. Each variant goes into that channel's copy and unsyncs it, so it keeps its own words.

What Orb won't do

  • Publish or schedule on its own. Scheduling from the panel always asks you to confirm.
  • Go off-topic. Orb writes social posts. Ask it for an essay or some code and it writes a post about that subject instead.
  • Invent facts about you. It works from what you give it and your brand voice. Check names, numbers and claims before you publish.

Allowance

Each request to Orb uses one AI assist from your plan's monthly allowance. Settings → Billing shows how many are left. See Plans and billing.

How Orb writes (its tone, language, emoji and hashtag habits, and the words it must never use) is set under Settings → AI settings. See Brand voice.